Ejay Communications' planning tools are designed to bring your team together and ensure everyone's moving in the same direction. The process encourages creative thinking and recognizes the benefits of including differing points of view.
The key steps include organizing & facilitating brainstorming/planning sessions, conducting simple research and creating your unique plan.
More than simply being organized, effective project management relies on regular communication, clear expectations and anticipating the unexpected.
I continuously refine my preferred process, which has been used successfully for new office openings, website launches, major system conversion communications and sensitive projects such as acquisitions and reorganizations.
Blog articles? Check. Long content newsletter? Yes. Web pages? Sure. Video scripts? You bet. C-suite communications? Of course. I’ve probably written anything that needs to be written (even product labels and obituaries).
Channels, industries, messages and audiences differ, but the same questions need to be answered. Who are you talking to? What do you want to accomplish? Context is critical and so is talking like a human.
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